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Mr. Charles R. Alvey was originally from San
Antonio, Texas, from a long line of a family of
society in San Antonio, Texas.
Education:
Mr. Alvey is a graduate from Thomas Jeferson
High School and attended the University of
Texas at Austin in 1948. He graduated with a
Bachelor's of Science in Art. His fraternity
wasa Kappa Alpha. Mr. Alvey moved to New York
to attend the Pratt Institute,
Brooklyn, New York to receive his Certificate
in Industryial Design in 1950. Pratt Institute is a
private art college located in Brooklyn, New
York, which is a leading Educational
Institution for the Arts and Graphic Design.
Professional
Career:
1952-1961 Mr. Alvey was hired as a designer to
the famously known graphic design firm of
Donald Deskey Associates, which was at the
time a designed Firm that focused on the most
recognizable icons of the day, from
Proctor & Gamble Company to the
Johnson
and Johnson Company
1961-1990 Mr. Alvey became a well known Product
Designer in New York from 1952 until 1961, when
Mr. Prince hired Mr. Alvey to set up the first
InterContinental Hotel Grapic and Interior
Department in New York. Mr. Alvey was very
close Mr. Prince in developing InterContinental Hotel
Branding, as being a
specialist in Graphics and Industrial Design,
Mr. Prince was offered him to be the Director
of the Interior and Graphic Design Department. This position allowed Mr. Alvey to express his
talents in creating the famed Intercontinental
Hotel trademark, which remains alive and
worldwild recongized branding icons that are used today with some
modifications by the successors of
Intercontinental Hotels with time.
When Mr.
Alvey was hired with Intercontinental Hotels,
by Mr. Neal Prince, the trademark was
illustrated as the following:
Which reflected three oval circles, to
encompass a world map. However, at the time,
the InterContinental Hotels began its growth as
an International Hotel Company beyond the
Latin American regions.
In accordingly to author James E. Potter's, he noted
in his book, "A
Room With A World View - 50 Years of
InterContinental Hotels and its People
1946-1996", noted that "during the
period leading up to the opening of the
Phoenicia in Beirut, Charles Alvey had designed
a crest for the hotel as a well as a logo
combining "Phoenicia" with "Intercontinental"
and was disturbed that it was impossible to
create an obvious visual connection with the
existing corporate three-section Mercator
emblem, a signature piece which was somewhat
dated to his and (Neal) Prince's taste...(Mr.)
Alvey developed a proposal for a new corporate
crest (Trademark), utilizing a single glob,
with longitudinal arcs, and the worlds
"Intercontinental Hotels" superimposed
horizontally across the center. Alternately an
individual hotel's crest could be inserted into
the space in the center...", Page 74
Once this Trademark (Branding Icon) was applied, it was
discovered that the name of the Hotel
"INTERCONTINENTAL HOTELS CORPORATION" was too
long from a marketing point of view.
Therefore, Mr. Alvey went back to the creative
mode in 1966 to consolidated the elements
of the above Trademark (Branding Icon) into the second phase of
the revised Trademark in order to visually
identify the Hotel in any country, any language
in the world:
With this design, Mr. Alvey new Trademark with
the surrounding circle with the laurel leaves.
The shape of the "I" had served the Company for
over thirty years, and with minor modifications
remains to be the InterContinental Hotel
Trademark in every country around the world
where there is a InterContinental property
held.
Mr. Alvey is also credited to the design of the
Oberoi Hotel monogram (Trademark), which he
created in the early 1960's for
Rai Bahadur
Mohan Singh Oberoi, of who was an Indian
hotelier, the founder and chairman of the
Oberoi Hotels & Resorts,
India's second-largest hotel company, with 35
hotels in India, Sri Lanka, Nepal, Egypt,
Australia and Hungary as of the year of 2012.
Mr. Alvey is also credited to the Military
Crest (Monogram) of the Malaysian Army, again,
in the 1960's.
With Richard Simpson being hired by Charles Alvey,
who also was a up and becoming Graphic Designer
from the Donald Deskey Assocaites Firm to added
to Mr. Prince's Department, created an union
that these creative men "ALL" of the graphics
for the use in corporate and individual hotel's
advertising, internal promotion, luggage
labels, uniforms, to the tableware, which are
still in use today after 54 years.
Mr. Alvey Designed
for the following Hotels:
Phoenicia
InterContinental Hotel,
Beirut, Lebanon
(1960)
Grande Hotel,
Belém,
Brazil
(1960)
Carrera Hotel,
Santiago,
Chile
(1960)
El Prado
InterContinental Hotel,
Barranquilla,
Columbia
(1960)
Reform
InterContinental Hotel,
Mexico
City,
Mexico
(1960)
Victoria Plaza Hotel,
Montevideo,
Uruguay (1960)
Tequendama Hotel,
Bogotá,
Columbia
(1960)
De Lago
InterContinental Hotel,
Maracaibo,
Venezuela
(1960)
Tamanaco
InterContinental Hotel,
Caracas,
Venezuela(1960)
Jaragua
InterContinental Hotel,
Santo Domingo,
Dominican Republic
(1960)
Embajador
InterContinental Hotel,
Santo Domingo,
Dominican Republic
(1960)
Curacao
InterContinental Hotel,
Curacao,
Netherlands
Antilles
(1960)
El Salvador
InterContinental Hotel,
San Salvador,
El Salvador
(1960)
El San Juan
InterContinental Hotel,
San Juan,
Puerto Rico
(1960)
El Ponce
InterContinental Hotel,
Ponce,
Puerto Rico
(1960)
Ducor
InterContinental Hotel,
Monrovia, Liberia (1962)
Hotel Indonesia,
Jakarta, Indonesia (1962)
Southern Cross
InterContinental Hotel,
Melbourne, Australia (1962)
Dublin
InterContinental Hotel,
Dublin, Ireland (1963)
Cork
InterContinental Hotel,
Cork, Ireland (1963)
Limerick
InterContinental Hotel,
Limerick, Ireland (1963)
Frankfurt
InterContinental Hotel,
Frankfurt, Germany (1963)
Ivoire
InterContinental Hotel,
Abidjan, Ivory Coast (1963)
Singapura
InterContinental Hotel,
Singapore (1963)
Mandarin Hotel,
Hong Kong (1963)
InterContinental
Jordon Hotel,
Amman, Jordan (1964)
InterContinental
Wien,
Vienna, Austria
(1964)
InterContinental
Geneva Hotel,
Geneva, Switzerland (1964)
InterContinental
Jerusalem Hotel,
Jerusalem (1964)
Karachi
InterContinental Hotel,
Karachi, Pakistan
(1964)
Esplanade
InterContinental Hotel, Zagreb, Yugoslavia(1964)
InterContinental
Hannover Hotel,
Hanover, Germany (1965)
Oberoi
InterContinental Hotel,
New Delhi, India (1965)
Pago
Pago InterContinental Hotel, Pago Pago, American Samoa (1965)
Siam
InterContinental Hotel, Bangkok, Thailand (1966)
InterContinental
Dacca Hotel,
Dacca,
Bangladesh
(1966)
InterContinental
Bali Beach Hotel, Sanur,
Bali, Indonesia (1966)
Continental
Hotel,
Accra, Ghana (1967)
Ambassador
InterContinental Hotel,
Accra, Ghana (1967)
InterContinental
Quito Hotel,
Quito, Ecuador (1967)
InterContinental
Lahore Hotel,
Lahore, Pakistan (1967)
InterContinental
Rawalpindi Hotel,
Rawalpindi, Pakistan
(1967)
InterContinental
Auckland Hotel,
Auckland, New Zealand (1968)
InterContinental
Lusaka Hotel,
Lusaka, Zambia (1968)
Musi-o-Tunya
InterContinental Hotel,
Livingstone, Zambia (1968)
Taharaa
InterContinental Hotel, Papeete,
Tahiti, French Polynesia
(1968)
InterContinental
Dusseldorf Hotel,
Dusseldorf, Germany (1969)
InterContinental
Manila Hotel,
Makati, Philippines (1969)
InterContinental
Paris Hotel,
Paris, France (1969)
Bristal
Kempinski Hotel,
Berlin, Germany (1969)
InterContinental
Managua Hotel,
Managua, Nicaragua (1969)
InterContinental
Nairobi Hotel,
Nairobi, Kenya (1969)
InterContinental
Kabul Hotel,
Kabul, Afghanistan (1969)
Duna
InterContinental Hotel,
Budapest, Hungary (1969)
InterContinental
Medellin Hotel,
Medellin, Columbia (1970)
Vier
Jahreszeiten Kempinski Hotel,
Munich, Germany (1970)
InterContinental
Cali Hotel,
Cali, Columbia (1971)
InterContinental
Teheran Hotel,
Teheran, Iran (1971)
Okura
InterContinental Amsterdam Hotel,
Amsterdam, The Netherlands (1971)
InterContinental
Kinshasa Hotel,
Kinshasa, Zaire (1971)
Cyrus
InterContinental Hotel,
Shiraz, Iran (1971)
Darius
InterContinental Hotel,
Persepolis, Iran (1971)
Portman
InterContinental Hotel,
London, United Kingdom (1971)
InterContinental
Cologne Hotel,
Cologne, Germany (1971)
InterContinental
Valencia Hotel,
Valencia, Venezuela (1971)
InterContinental
Guyana Hotel,
Ciudad Guayana, Venezuela (1971)
InterContinental
Bucharest Hotel,
Bucharest, Romania (1971)
InterContinental
Helsinki Hotel,
Helsinki, Finland (1972)
Keio
Plaza InterContinental Hotel,
Tokyo, Japan (1972)
InterContinental
Hamburg Hotel,
Hamburg, Germany (1972)
Taj
Mahal InterContinental Hotel, Bombay,
India (1972)
Lee Gardens Forum
Hotel,
Hong Kong (1972)
Okoume Palace
InterContinental Hotel,
Libreville, Gabon (1972)
Ceylon
InterContinental Hotel,
Colombo, Sri Lanka (1973)
Munich
Penta Forum Hotel,
Munich, Germany (1973)
Mark
Hopkins InterContinental Hotel,
San Francisco, California, United States (1973)
Furama
InterContinental Hotel, Hong Kong (1974)
InterContinental
Prague Hotel,
Prague, Czech Republic (1974)
Borobudur
InterContinental, Jakarta, Indonesia (1974)
Rose
Hall InterContinental Hotel/Country Club, Montego
Bay, Jamaica (1974)
InterContinental
Rio Hotel,
Rio de Janeiro, Brazil (1974)
Emir
du Liban Hotel,
Beit-de-Din, Lebanon (1974)
InterContinental
Dubai Hotel, Dubai, United Arab
Emirates
(1975)
InterContinental
Ocho Rios Hotel,
Ocho Rios, Jamaica (1975)
InterContinental
London Hotel,
London, United Kingdom (1975)
Riyadh
InterContinental Hotel,
Riyadh, Saudi Arabia (1975)
Makkah
InterContinental Hotel,
Makkah, Saudi Arabia (1975)
InterContinental
Zagreb Hotel,
Zagreb, Croatia (1975)
Khyber
InterContinental Hotel, Peshawar, Pakistan (1975)
Victoria
InterContinental Hotel,
Warsaw, Poland (1976)
InterContinental
Maui Hotel,
Maui, Hawaii United States (1976)
Golf
Forum/InterContinental Hotel,
Abidjan, Ivory Coast (1976)
InterContinental
Istanbul Hotel,
Istanbul, Turkey (1976)
Saipan Beach
InterContinental Inn,
Saipan, Marianas (1976)
Muscat
InterContinental Hotel,
Muscat, Oman (1977)
InterContinental
Kingston Hotel,
Kingston, Jamaica (1977)
Ritz Carlton,
Montreal Hotel,
Quebec, Canada (1977)
Le Vendome Hotel,
Beirut, Lebanon (1977)
Davao Insular
InterContinental Inn,
Davao, Philippines (1977)
Punta Baluarte
InterContinental Hotel,
Calatagan, Philippines (1977)
Massarah
InterContinental Hotel,
Taif, Saudi Arabia (1977)
Montfleur
InterContinental Hotel,
Cannes, France (1977)
InterContinental
Barclay Hotel,
New York, New York, United States (1978)
Four Ambassadors
InterContinental Hotel,
Miami, Florida, United States (1978)
InterContinental
Berlin Hotel,
Berlin, Germany (1978)
Ritz
InterContinental Lisbon Hotel,
Lisbon, Portugal (1979)
InterContinental
Beograd Hotel,
Belgrade, Serbia (1979)
Regency
InterContinental Bahrain,
Manama, Bahrain (1980)
Abu Dhabi
InterContinental,
Abu Dhabi,
United Arab Emirates (1980)
InterContinental
Hotel & Spa,
Ft. Lauderdale, Florida, United States (1981)
Plaza
InterContinental Hotel,
Buenos Aires, Argentina (1981)
St. Anthony
InterContinental Hotel, San Antonio, Texas, United States
(1981)
Al Ain
InterContinental Hotel, Al Ain, Abu Dhabi, United Arab
Emirates (1981)
Pavilion
InterContinental Singapore Hotel,
Singapore (1982)
Athenaeum
InterContinental Athens Hotel, Athens, Greece (1982)
Britannia
InterContinental London Hotel,
London, United Kingdom (1982)
May Fair
InterContinental Hotel,
London, United Kingdom (1982)
American Hotel,
Amsterdam, The Netherlands (1982)
Brussels Europa
Hotel,
Brussels, Belgium (1982)
Le Grand Hotel
InterContinental Hotel,
Paris, France (1982)
Prince des Galles
Hotel,
Paris, France (1982)
Meurice
InterContinental Hotel,
Paris, France (1982)
Lotti Hotel,
Paris, France (1982)
Paris Penta Hotel,
Paris, France (1982)
Carlton
InterContinental Hotel,
Cannes, France (1982)
George
Forum/InterContinental Hotel,
Edinburgh, Scotland, United Kingdom (1982)
De La Ville
Forum/InterContinental Hotel,
Rome, Italy (1982)
D’Angleterre
InterContinental Hotel,
Copenhagen, Denmark (1982)
Dhahran Algosaibi
Hotel,
Dhahran, Saudi Arabia (1982)
Victoria Hotel,
Amsterdam, The Netherlands (1982)
Mount Royal Hotel,
London, United Kingdom (1982)
Piccadilly Hotel,
London, United Kingdom (1982)
InterContinental
New Orleans Hotel, New Orleans, Louisiana, United
States (1983)
InterContinental
Houston Hotel, Houston, Texas, United States (1984)
InterContinental
San Diego Hotel,
San Diego, California, United States (1984)
Nairobi Safari Club
Hotel,
Nairobi, Kenya (1984)
InterContinental
Luxembourg Hotel,
Grand Duchy of Luxembourg (1985)
Abha
InterContinental Hotel,
Abha, Saudi Arabia (1985)
InterContinental
Hilton Head Hotel,
Hilton Head, South Carolina United States
(1985)
InterContinental
Sydney Hotel,
Sydney, Australia (1985)
Leconi Palace
InterContinental Hotel,
Franceville, Gabon (1985)
InterContinental
Mombasa Hotel,
Mombasa, Kenya (1985)
Al Bustan Palace
InterContinental Hotel,
Muscat, Oman (1985)
InterContinental
Miami Hotel,
Miami, Florida, United States (1986)
Willard
InterContinental Hotel, Washington, D.C., United States
(1986)
Comments:
Images held by the Collection:
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